We are now Cake & Arrow

Delivering human insights and digital customer experiences for 14 years.

Our new identity represents who we are and what we do: the digital customer experience agency who knows what moves people and reinvents how brands do business, for companies in ecommerce, insurance, luxury, B2B and beyond. Driven equally by human insights and digital expertise, we combine design and technology, passion and results, playfulness and precision — delivering work that makes our clients’ customers, prospects and employees feel valued. Welcome to our shiny new home!

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We design customer experiences that

Digital products and services that move people to action.

Winning new customers in new markets. Putting power in people’s hands for MetLife Auto & Home Read more
Catbird: Redefining the sales experience in ecommerce View case study
What moves people can move your business See how we work
Insight Where Content Strategy Is Headed: our IRCE presentation with KIND Snacks Read more
Insight We’re a “Best Place to Work” 2 years in a row. Read more
Saks Fifth Avenue: Digitizing a classic brand in ecommerce View case study
Retail & Ecommerce See our point of view

News

Announcement
Alexander Interactive Evolves Into Cake & Arrow
Announcement
KIND Healthy Snacks Chooses Cake & Arrow as a UX Partner
Announcement
We’re One of the Top 100 Places to Work in NYC
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Who We Are

Formerly Alexander Interactive, Cake & Arrow is the digital customer experience agency who knows what moves people. We develop products and services that help brands reinvent how they do business while meeting the needs of their customers, prospects and employees. It’s fun and we’re good at it.

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