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Josh Levine, Ai’s CXO, spoke at Surf Expo 2015 in Orlando last week. His talk "Make it Easy: 20 Tips Tips to Improve Sales on your Ecommerce Site" focused on how ecommerce sites need to evolve in order to meet customers’ rising demands. Josh shared tactics to improve sales and advised on how to focus on high impact areas of an ecommerce site, namely navigation, homepage, product page, cart, and checkout. You can view the full deck here.