Spencer works on all things strategy at Cake and Arrow. His job is to define the problems keeping clients from their goals, then creates informed plans on how to overcome them. From reimagining marketing sites and user experiences to writing new content, he digs any chance to make interactions between companies and customers more meaningful.

For the last decade, Spencer has been working as a strategist in the agency world. He has a wide range of experience ranging from brand and campaign work to content and user experience strategy. Diving deep into clients’ industries and businesses is one of the things he loves most — don’t be surprised if he asks a lot of questions.

When he’s not working, you’ll find him climbing rocks, playing in snow, or napping on a beach somewhere.